Why commerce companies are the advertising players to watch in a privacy-centric world

The unchecked digital land grab for consumers’ personal data that has been going on for more than a decade is coming to an end, and the dominoes have begun to fall when it comes to the regulation…

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OneTrust raises $200M at a $1.3B valuation to help organizations navigate online privacy rules

GDPR, and the newer California Consumer Privacy Act, have given a legal bite to ongoing developments in online privacy and data protection: it’s always good practice for companies with an online presence to take measures to safeguard people’s data, but now failing to do so can land them in some serious hot water. Now — […]

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Marriott to face $123 million fine by UK authorities over data breach

The U.K. data protection authority said it will serve hotel giant Marriott with a £99 million ($123M) fine for a data breach that exposed up to 383 million guests. Marriott revealed last year that its acquired Starwood properties had its central reservation database hacked, including five million unencrypted passport numbers and eight million credit card […]

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Italy stings Facebook with $1.1M fine for Cambridge Analytica data misuse

Italy’s data protection watchdog has issued Facebook with a €1 million (~$1.1M) fine for violations of local privacy law attached to the Cambridge Analytica data misuse scandal. Last year it emerged that up to 87 million Facebook users had had their data siphoned out of the social media giant’s platform by an app developer working […]

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Europe should ban AI for mass surveillance and social credit scoring, says advisory group

An independent expert group tasked with advising the European Commission to inform its regulatory response to artificial intelligence — to underpin EU lawmakers’ stated aim of ensuring AI developments are “human centric” — has published its policy and investment recommendations. This follows earlier ethics guidelines for “trustworthy AI”, put out by the High Level Expert […]

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Behavioural advertising is out of control, warns UK watchdog

The online behavioural advertising industry is illegally profiling Internet users. That’s the damning assessment of the UK’s data protection regulator in an update report published today, in which it sets out major concerns about the programmatic advertising process known as real-time bidding (RTB) which makes up a large chunk of online advertising. In what sounds […]

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Privacy policies are still too horrible to read in full

A year on from Europe’s flagship update to the pan-EU data protection framework the Commission has warned that too many privacy policies are still too hard to read and has urged tech companies to declutter and clarify their T&Cs. (So full marks to Twitter for the timing of this announcement.) Announcing the results of a […]

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LaLiga fined $280k for soccer app’s privacy violating spy mode

Spanish soccer’s premier league, LaLiga, has netted itself a €250,000 (~$280k) fine for privacy violations of Europe’s General Data Protection Regulation (GDPR) related to its official app. As we reported a year ago, users of the LaLiga app were outraged to discover the smartphone software does rather more than show minute-by-minute commentary of football matches […]

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Targeted ads offer little extra value for online publishers, study suggests

How much value do online publishers derive from behaviorally targeted advertising that uses privacy-hostile tracking technologies to determine which advert to show a website user? A new piece of research suggests publishers make just 4% more vs if they were to serve a non-targeted ad. It’s a finding that sheds suggestive light on why so […]

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GDPR adtech complaints keep stacking up in Europe

It’s a year since Europe’s General Data Protection Regulation (GDPR) came into force and leaky adtech is now facing privacy complaints in four more European Union markets. This ups the tally to seven markets where data protection authorities have been urged to investigate a core function of behavioral advertising. The latest clutch of GDPR complaints […]

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